SEO Firms Get the Domain Name Right

SEO firms get the domain name right.  It is absolutely the most important step in setting up good search engine optimization for your website. Search engine marketing services that take you any other way should be avoided

How Do SEO Firms Get the Domain Name Right?

Unless you are planning on spending millions of dollars to launch your website, you need to find a keyword niche for your website.  That keyword should be part of the domain name. I still like have a .com for my websites, though others will do well in rankings.

So, how do we get a niche keyword? SEO firms have been using different formulas for years, but I have found that this one works well.  To get a keyword niche, find a keyword phrase that matching the mission of your website, has a fair number of people searching for the phrase every month, but does not have too much competition.

SEO firms like mine often use this kind of formula:  we like to find a keyword niche that gets no more then 8000 global search a month, and has very little competition. We use the Google Ad Word Keyword Analyzer to find this volume.  We also make sure that the keyword search gets at least 2000 global searches a month.  So, that is your range.

Then, we perform an exact phrase match to find out how many websites are using the phrase.  If there are more then 100,000, look for another keyword niche.  Also, I like to look at the websites that own the first page of Google. If there is heavy competition there, I would look again.  If, though, the page is full of wikipedia or wiki how search results, you do have a chance to compete with those.

Once the keyword niche has been researched, then most SEO Firms will tell you to find another keyword niche or two,  and use them as secondary keyword phrases.

Johnny Smoes

SEO Experts Australia .com .au